GUIDELINES

- 900×250 and Interstitial banner formats using fake dating image galleries are not permitted unless the faces of people are blurred out.

-All .gif .png .jpg and mp4 display banners must be less than 150KB.

- Cryptocurrency/forex/binary offers are not permitted (subject to exception)
‍
- Misleading ads are not accepted. Read our blog post ‘
‍
-It is recommended all Banner and Landing Page marketing material clearly defines the brand or product name promoted.
‍
-Campaigns containing Malware/Phishing are not permitted.
‍
-Campaigns containing Browser lockers/Ransomware are not permitted.
‍
- Landing pages can contain only one push notification. Looping or browser locking push notifications are not permitted.
‍
- Backjacking and Auto redirection (forcing the visitor away from the publisher site) are not permitted.
‍
- Fake Scareware Alerts are not permitted.
‍
- Products that auto-install/auto-download without user consent are not permitted.
‍
- Ads that play sound without user interaction are not permitted (In-stream and Slider video ads are exceptions.)
‍
- Ads that make mobile devices vibrate without user interaction are not permitted.
‍
- Promotion of alcohol, tobacco or drugs is not permitted.
‍
- Banners showing a phone number must use the CPM/Smart CPM pricing model (CPC is not allowed).
‍
- Banners may not blink, shake, flicker or flash in a disruptive manner.
‍
- Banners/landing pages must not use content that infringes on copyright or trademark laws including the use of the images of celebrities/famous people.
‍
- The imitation of any of OuzAds publisher website is not permitted.

- Banners & landing pages must be 18 U.S.C. 2257 compliant.
‍
- Campaign material containing the following acts are not permitted: extreme violence, abuse, rape, blood, incest, scatophilia, urination, bestiality.
‍
- The uncommon TLD label will be applied if you use any of the following on your URL’s listed .

‍

- If using VAST Link the skip button parameter must be set to 5 seconds.
‍
- The video quality needs to be high enough to be easily viewable to all site visitors

- Type: MPEG-4 video (video/mp4)

- Video Codec: H.264

- Audio Codec MPEG-4 AAC

- Uploaded files are currently limited to 51.2 MB.

- Aspect Ratio: Popular video players automatically resize the video so that it fits to their dimensions while keeping the ratio. Nevertheless, a ratio matching the player ratio (if known) is preferable.

- Resolution: The resolution should be viewable by all site visitors.

- Duration: The minimum duration is 15 seconds. There is no limitation on the maximum duration, but you should consider the file size limitation above.

‍
- The video content must match the product you are selling after viewers click the link.

-You must own full copyright or be officially authorised to use all materials featured in the video (proof may be required).

- The video content should be visually appealing and creative. Original content will help you generate better quality leads.

- OuzAds reserves the right to decline video campaigns at any time if deemed unsuitable for the network or our publishers requirements.

‍

- Format must be 300×300 and will be automatically resized when needed, PNG or JPEG file formats only

- No animation

-  No borders or margins

- Your landing page should provide some form of content, being text, pictures or videos

- No nudity (bikini only)

- No sexual vulgar text

- Design elements such as small texts, buttons, split images, arrows, circles and logos can be accepted

- We recommend marketing your landing page in the shape of articles, tutorials, blogs, etc.
‍

- Banner image must be 720×480 or 192×192 in JPEG, PNG of GIF file formats
- Title Text: Maximum 30 characters

- Description Text: Maximum 40 characters (please note some browsers restrict the amount).

- No Adult and explicit content for banner creatives and text descriptions

- Please note: If you are a Spanish resident a sign up certificate from Censo de obligados tributarios is mandatory.

-Free/shared hosting domains (such as tumblr and blogspot blogs) are not accepted.

-Websites must not use content that infringes on Intellectual Property, Copyright, Patent and Trademark laws.

- Websites can not promote illegal activities e.g. rape/incest/drug taking/hacking etc.

-Incentive ads are not permitted (PTC, PTR, etc…).The use of any tools that artificially generate impressions or clicks are not permitted.

-Websites that are under construction or lacking in content will be rejected.

-Websites that show excessive advertising or make it difficult to view the content will be rejected.

- The skip button is not mandatory but we recommend to be enabled after a maximum of 5 seconds.

- The skip button should be of good size and clearly visible on the bottom right.

- We recommend a frequency capping of one hour.

- The video ad should stop when clicked and resume when clicked again.

-The video should stop when the viewer leaves the page where the ad zone is placed.

- Autoplay video is not accepted, the ads should load only when the visitor clicks play on the video. This is to comply with the industry standards here

- On mobile device implementation, the visitor should be kept on the browser after they click play and the video ads must not open directly on full screen, this will make the video ads clickable.

- Ensure that the implementation is successful, clicks and video views are accurately reported.

- OuzAds reserves the right to decline any incorrect implementation.

The Outstream ad zone should be implemented between your site’s content, not at the top of your webpage’s video and image elements, the reason for this is that Outstream ad zones are part of the user journey. Placing the ad zone at the top of the webpage will generate less clicks.

- We recommend you implement Oustream ad zones below the fold, ideally above or below the mobile middle on Mobile devices and between the content on Desktop devices.

- Do not use a video player for custom Outstream implementation, but use the code provided within your Admin Panel to display the ad at the desired position on your site. Viewability and CTR metrics are affected negatively by custom implementation and might result in your site’s rejection.

-The Outstream video will only start playing after 50% of the ad comes into view. As the user scrolls away further down your webpage the video should pause when 50% of the Outstream ad zone is not viewable on screen. The Oustream video should resume playing when the end user comes back to the content where the Outstream ad is located.

- We recommend that you select an automatic response width that fits 100% of the container on your site. If you decide to choose a custom width size, ensure not to apply any restriction to the container’s height, so that the video ad height is adjusted automatically based on the width, to maintain a great aspect ratio.

- We recommend keeping Branding as the default setting this will display “Ads by OuzAds” this will ensure that the ad zone will generate more quality clicks and better engagement,

- Ensure that the implementation has been successful so that clicks and video views are accurately reported.

- OuzAds reserves the right to decline any incorrect implementation.

- In order to receive payment the publisher should keep their ad zones active at the time of the request.

- Publishers are entitled to their earnings if they were generated in the current year or the previous year. Everything accumulated before this time is not included in future payments.